What we did
Developed a brand strategy and created the client’s first-ever integrated ad campaign across TV, radio and outdoor. As it was their first foray into mainstream advertising they trusted our experience and creative insight.
Why we did it
Based in Lurgan for over 40 years, AB&C opened their first Belfast office in 2016. Our work helped to raise awareness of the new branch and also reminded people of the company’s five other locations throughout NI.
Over the two week marketing campaign, enquiries increased 20%.